We had an amazing launch last week, with multiple industry press articles. Here’s a round-up of the announcements: LBB Online: UK Advertising’s Climate Action Working Group Launches AdGreen LBB Online: Every Single Person Involved in Making Advertising Has a Role to Play in Green Production – interview with Jo Coombes Campaign: Daily Blog Wednesday 9th […]
NEW HOME, NEW SUPPORTERS, NEW PARTNERSHIP – AND A NEW LOOK!
Followers of AdGreen will know that we’ve been helping advertising production teams to reduce the impact of their shoots for some time. As of today, we enter an exciting new chapter. AdGreen is now part of the Advertising Association (AA), who exist to promote the role and rights of responsible advertising and its value to […]
EXCITING THINGS ARE COMING
It’s been a long summer, and for many reasons, one that most people will want to quickly forget. However, behind the scenes, Jo has been working with some key industry organisations to develop AdGreen and put plans in place to bring it to a bigger audience with more tools and resources. We’ll be announcing […]
ONLINE LEARNING VIDEO: BE YOUR COMPANY’S GREEN AMBASSADOR
Last month we published details of Jo’s online zoom sessions for both the APA’s ‘Some Sort of Web Series’ and Caviar Connects, and the APA session is now online for your lockdown learning pleasure! The hour long class will give you the knowledge to become your company’s Green Ambassador, including the following content: Using the […]
SCREENING GREEN | PODCAST
Earlier in the year Jo Coombes was interviewed by Daniel Copping for his Screening Green podcast. The 6 episodes feature interviews and insights from many on the sustainable production front line including Aaron Matthews of albert, Helen Kelly of Earth Angel, Michelle Jenkins of Film London and Steve Smith, chair or Directors UK. You can […]
LBB ONLINE | SUSTAINABLE PRODUCTION IN A POST COVID WORLD
On Earth Day 2020, AdGreen founder Jo Coombes explores how the lessons learned during this pandemic can serve us when once the lockdown is lifted. You can read the full article here on the LBB website. Covid-19 is hitting our industry hard. Among the many upheavals and changes brought about by the pandemic, the cancellation […]
CASE STUDY: BISCUIT FILMWORKS / ADAM & EVE DDB / VEG POWER
It’s been a while since we’ve had a case study, but the Biscuit Filmworks team have put together some great notes from a recent shoot for Veg Power, reflecting many of the Five Easy Things we all know and love. Take it away James Murray… Please note this shoot took place prior to the lockdown. […]
ONLINE LEARNING: BE YOUR COMPANY’S GREEN AMBASSADOR
Join founder of AdGreen and APA Masterclass tutor Jo Coombes for an online zoom session on Thursday 23rd April at 10.30am BST as part of the APA’s ‘Some Sort of Web Series’. The hour long class will give you the knowledge to become your company’s Green Ambassador! The session will cover a number of […]
THE LOCATION GUIDE | FOCUS GREEN ZONE OFFERS SUSTAINABLE PRODUCTION SOLUTIONS FROM PRE-TO-POST
Once again, Shona Smith has written up a preview of the Green Zone at this year’s FOCUS. Read the whole thing online here, and register to join us on 3rd and 4th December on this link. The FOCUS Green Zone returns for a third year, providing even more environmentally friendly production solutions. Presented in […]
CREATIVE BRIEF | BITE INTERVIEW: RACHEL SMY
Rachel Smy, Group Environmental Manager at Ogilvy UK – and big time AdGreen advocate – has been interviewed by Creative Brief about the effect of the agency’s business on the environment. Read the full longer article online – here’s an excerpt: “…Smy has more specific advice when it comes to specifically what agencies can […]
