The AdGreen team are excited to share the news that the Advertising Association, in partnership with the IPA and ISBA, has launched Ad Net Zero, an industry-wide initiative to help UK advertising respond to the climate crisis. Ad Net Zero’s mission is for immediate, collective industry action to help achieve real net zero carbon emissions […]
unilever
ALL OF OUR LAUNCH PRESS
We had an amazing launch last week, with multiple industry press articles. Here’s a round-up of the announcements: LBB Online: UK Advertising’s Climate Action Working Group Launches AdGreen LBB Online: Every Single Person Involved in Making Advertising Has a Role to Play in Green Production – interview with Jo Coombes Campaign: Daily Blog Wednesday 9th […]
NEW HOME, NEW SUPPORTERS, NEW PARTNERSHIP – AND A NEW LOOK!
Followers of AdGreen will know that we’ve been helping advertising production teams to reduce the impact of their shoots for some time. As of today, we enter an exciting new chapter. AdGreen is now part of the Advertising Association (AA), who exist to promote the role and rights of responsible advertising and its value to […]
CASE STUDY: DARK ENERGY / R/GA / UNILEVER ST. IVES
Whilst at Dark Energy to production manage a shoot for cool New York based photographer/director Brayden Olson, I experienced an AdGreen first. The client, Unilever, requested that we try to reduce food waste where possible. This was a beauty job for skin care brand St. Ives, with lots of lovely fresh fruit and veg so they wanted to make […]
EVENT WRITE UP: PRODUCING GREEN SEMINAR
After the success of AdGreen’s session at the APA’s Masterclass earlier this year, we thought we’d step it up a notch by putting together a seminar for APA members and crew, and inviting some sustainability movers and shakers to join the conversation about why being green matters, and how to do it. To kick off the 2-hour event, which […]
EVENT FLYER: PRODUCING GREEN SEMINAR
After the success of AdGreen’s session at the APA’s Masterclass earlier this year, we’re hosting a seminar from 9am – 11am on the 26th of May at Picturehouse Central on Piccadilly, aimed at production company staff and freelancers. We’ll be discussing how they can be greener, the practical help available, and above all, why it matters.This time around we’ll […]
